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InDesign Publish Online: Curiosity Grows My Business

June 21, 2016 by Nancy Fields 1 Comment

Cute little kitten is playing with colorful paper cranes on wooden background

Being a graphic designer, I use many professional and robust programs by Adobe. The other day I noticed a button in my InDesign CC 2015 navigation menu called “Publish Online.”

My curiosity lead to creating a new type of interactive PDF.

Let me show you what I mean…

My “traditional” downloadable interactive PDF

Nancy Fields' WordPress Wisdom for you!
To play the video on page 4, download to your desktop

As a bonus for signing up for a one-hour ePub discover session, I created an ebook, Nancy Fields’ WordPress Wisdom for you!

It was designed with InDesign, and converted to a downloadable, interactive PDF. (Click on the ebook cover to download your copy of Nancy Fields’ WordPress Wisdom for you!)

At the time, I thought the most fascinating aspect of this PDF was begin able to include a video that plays inside the document.

But wait…there’s more

InDesign’s “Publish Online” feature takes my interactive document and creates a new type of PDF. Instead of receiving an ebook as a multiple page document to download, you receive a link to my document online:  https://indd.adobe.com/view/5cf4315d-13ef-411a-93a2-f9f52fa4861d

Receiving a link is more convenient for cell phone and tablet users who want to read my ebook, but don’t want to spend the time or data minutes downloading a huge file.

For example, when I added a low resolution 1-minute video, the file size of my 8 page ebook grew from 291 KB to a whopping 10.3 MB. Depending upon your download speed it could take a few minutes to view my traditional interactive PDF.

With a link to Nancy Fields’ WordPress Wisdom for you! on Publish Online, you’re not downloading anything — just viewing my ebook online.

Wisdom gained

One mistake I made creating this ebook for “Publish Online” was setting it up vertically: 8 1/2″ x 11″.

“Publish Online” ebooks are far easier to view if they’re horizontal. Setting it up as an 11″ x 8 1/2″ would have been better.

Which would you prefer to receive?

Would you rather receive an ebook that you can download and save? Or would you rather receive a link to an ebook you can read online?

Filed Under: business, Irresistible Free Offer

Reader Interactions

Comments

  1. Ali says

    July 5, 2016 at 10:37 am

    Useful article. thnx

    Reply

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