Welcome to 10-Minute Monday where I share quick, actionable tips to help you enhance your professional image online and offline, too.
Today I’m going to share how to properly credit any image you download from a free stock photo website, to use on your own website so you know:
- What your credit should say
- Where to find the name of the photographer
- Where to put your photo credit
- How to get Google to love you
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What Your Credit Should Say
My first job out of college was as a magazine editor. Photo credits were a must.
Although today, many free stock image photo sites say something like, ‘Attribution is not required, but appreciated,’ I like to give credit to anyone who has given me something of value for free. Here’s what I recommend:
Photo courtesy of (name of photographer) via (name of stock photo house)
Where To Find the Name of the Photographer
- Go to the site where the image is located (such as Pexels, Pixabay, Unsplash, etc.)
- Click on the image
- Look for the following information
- Photo URL
- Photographer’s name
NOTE: Click on the name of the photographer to bring up the page with his/her URL
To save time, copy & paste the photo URL and the photographer’s URL into a simple text document like this:
Where To Put Your Photo Credit
The following instructions are for WordPress
Put your photo credit in 2 places on your WordPress website:
- Description: Photo URL goes here
- At the end of your Post or Page enter “Photo courtesy of (name of photographer) via (name of stock photo house)”
If you also want your photo credit to appear under the photo you’ll need to add it under “Caption.”
To get to your captions:
- Insert your image into your Post or Page
- Click on the image
- Click “Edit”
- Under “Caption” add your photo credit
How To Get Google to Love You
Part of giving credit is linking to the photographer and the stock photo house (“Photo courtesy of [link to photographer] via [link to stock photo house].)
The problem is you don’t want the search engines, like Google, to follow the link because Google may think you are a spammer who is trying to create false links, just for attention.
The solution is to create a nofollow link. Here’s how:
- In your WordPress Post or Page click on the “Text” tab
- Type in nofollow as indicated below
Join Me For My Next Live 10-Minute Monday
Hi. I’m Nancy Fields. I’ve been a graphic design for over 25 years and have produced thousands of printed pieces and dozens of websites for coaches, entrepreneurs and small business owners who hate handing out their business card because their website and promotional materials not up to their standards.
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